The family-run hotel in Fuschl am See offers a dream vacation with a unique blend of tradition and luxury. I helped shape the hotel’s visual identity, crafting a cohesive design across touchpoints like the Welcome Folder, wayfinding signage, and branded giveaways.

A key highlight was the biannual guest magazine, where engaging content meets refined aesthetics. The design harmonizes modern and traditional elements with serif typography, handwritten accents, watercolor illustrations, and premium materials like textured paper and felt.

I also led photo and video productions, managing planning, on-site art direction, and post-production to capture the brand’s distinctive character.